Nielsen Reports RSS Users Visit News Sites More


By Robert Scoble
Expert Author
Article Date: 2005-11-26

Over on the CyberJournalist site they are reporting on a new report from Nielsen/NetRatings that says that RSS users are significantly more engaged ...

... in online news than non-users, visiting an average of 10.6 news sites compared with 3.4 news sites for non-users and also visit three to four times more frequently.

I bet that RSS users are more frequent users of all sites, not just news sites. After all, if you are trying to keep up with more than 10 sites of any type it's far more productive to do so in RSS. The news sites were the first, though, to really go for RSS in a big way, so I'm sure they'll lead the trend.

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About the Author:
Robert Scoble is the founder of the Scobleizer blog. He works as PodTech.net's Vice President of Media Development.

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Nielsen Reports RSS Users Visit News Sites More