Barnako Bashes Business Blog Awards
By Steve Rubel
Expert Author
Article Date: 2005-02-25
MarketWatch's Frank Barnako bashes the Business Blogging Awards and also says I should have won.
That's nice of Frank. But to be honest, I don't pay a lot of attention to these awards - there's just too darn many of them. I think all bloggers are important, even a blog with two readers.
With tools like PubSub, Feedster and Technorati making it easy to find relevant content, a blogger's traffic and kudos are less important that what he/she has to say, at least in my book. That's what matters.
Excerpt from MarketWatch article:
"Take a look at the results. List of winners. Who are these guys? I cover blogs, read blogs, and talk to Web loggers. The winners in this "contest" are unknown to me.
Of the victors I mentioned, only one makes it easy to look at its traffic. PFBlog.com shows it draws an average of 2,411 unique visitors a week. On Thursday, the number was a daily record, 1,457. Thanks, no doubt, to publicity about its award.
By contrast, Steve Rubel's Micro Persuasion, which draws tens of thousands of readers, was passed over."
About the Author:
Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.
He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.
